AMP - Google Has Just Killed a Dozen SEO Counselors

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Google Has Just Killed a Dozen SEO Counselors
2018/12/05
Máté Balázs, online marketing counselor

There’s been a massacre, and among its victims were Hungarians as well. We’ve known, loved, and worked with them for years. They helped us get to the top of Google’s SERPs, but now… they are no more. Let’s see what happened!
 

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So what’s the deal? Well, you’ve probably heard somewhere (probably from Google Ads consultants) that SEO is dead. Well, people saying this simply have no clue about SEO in 2019. So, no, this isn’t true. But, it’s a sad truth that we’ve lost a lot of SEO consultants recently. They are no more.

 

Fortunately they are still with us (as in, they’re not dead) but no longer as useful advisors who get the results clients are looking for. With the changes Google has been pushing out, the search giant has killed off a group of consultants who only focused on monotone, forced methods to get their clients’ sites to the top of SERPs. Because this is no longer a viable tactic.

 

So SEO IS dead, right? No. It has simply become more refined, more advanced. It’s new. Google still has an algorithm you have to consider, and this algorithm is made up of several parts. It really is harder to meet the new expectations, and constantly repeating the same old tricks just won’t cut it. But there are relevant tricks – or methods, I should say – to get on Google’s ‘Good’ list.

 

This is something that I experience regularly on my blog, which has been seeing 31% increased organic traffic from Google compared to last year’s corresponding period. If you are using Google in Hungary, then just search for the keywords “marketing”, “online marketing”, “marketing tanácsadó” or “keresőoptimalizálás” – you’ll see what I mean.

 

 

SEO, keresőoptimalizálás

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Online marketing consultant since 1998

After graduating from my diplomas, I could not decide whether to stay on the scientific career or place my interest in marketing on a business basis. So let's both co-exist, I thought, and started writing it for a doctorate in marketing, I taught at university, while I founded the Marketing Professors BTL Communication Agency. In the past, I played a role in the marketing communication of more than 500 SMEs and dozens of large companies. I did not provide the research, and with my team we have built a marketing communication strategy that can be effectively and cost-effectively implemented in virtually all industries through search engine optimization (SEO), social media marketing and content marketing (publishing). If you've got to know that Ti also needs such an effective marketing communication strategy, ask our offer if you do not already feel the overwhelming power of the Internet, read our articles, but I know your time is coming.

Online marketing consultant since 1998

Online Marketing Advice - What Does It Mean To Do This Business?

Online marketing is not the same as offline marketing. Reaction’s times, reactions, and tools are quite different. Whether it is a small business or a number of brands in a pharmaceutical company, the proven sales and marketing experience can not be adapted to the online world. A company introduction or even a well-written marketing text is not enough. We not only write about potential buyers on the Internet, but also the search engines and the habits of Internet users. But if we hit them, we get a yarn that brings us commercials that are free or not, so many people get what we can not hope for using traditional tools. What should I do for this? Search engine optimization? Community Media Marketing? Content Marketing? A creative idea and a lot of experience, and above all, well-developed marketing strategy!

Online PR and Publishing

In addition to online marketing, Publishing and online PR are part of a complex marketing strategy. By working with pharmaceutical factories, I learned what to do if we are not only have to defeat, denigrate hardcore and capital-intensive competition but also fight against authorities and the media. I've taken part in many projects in which we were not even allowed to say what we want to sell, but we were expect to present concrete sales figures at the headquarters of the multinational corporation as a result of online PR or publishing. It can not be mistaken because all eyes of competition and the media are on us, and we can expect millions of penalties for the slightest breakthrough. Still, records have been decided on sales growth figures!

Online marketing lectures, education and research

I teach not only student training, but also theoretical research as an instructor at the Szent István University Marketing Institute of Gödöllő. My doctoral (PHD) work is also about online marketing. During the day-to-day practice of the university research work and & nbsp; Marketing Professors Ltd., I can gain experience that few people today in Hungary. The combination of theoretical university research and the merciless challenges of business life, supported by cutting-edge EU sources, is an effective and competitive knowledge. I try to convey them not only to my students but also to my colleagues at international marketing conferences, but also to my clients in everyday practice. Search Engine Optimization, Facebook Marketing, AdWords Campaigns, LinkedIn, and I could classify the corporate courses I've held in recent years, placed in companies.