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Online Marketing

Online marketing articles, news: search engine optimization, online marketing strategy, social media marketing from online marketing consultant.

Mit csinál, mi az és mire jó egy online marketing ügynökség?

2024/03/06 - Máté Balázs, online marketing tanácsadó

Kell-e cégednek online marketing ügynökség?

  Mit csinál, mi az és mire jó egy online marketing ügynökség?  Érvek és ellenérvek, melyek alapján megmutatjuk, kell-e cégednek, és ha igen, hogyan válaszd...
Why SEO is the most effective online marketing tool? A few examples of search engine optimization results

2020/10/25 - Máté Balázs, online consultant

Why SEO is the most effective online marketing tool? A few examples of search engine optimization results

I couldn’t even buy a cup of coffee with the money that Marketing Professzorok spent on Google Ads, Facebook ads, Instagram ads or advertising in general during the last 5 years. We don’t even have the time to properly update this website. A...
Google Advertising (Ads/AdWords) is Not Online Marketing!

2019/11/17 - Máté Balázs, online consultant

Google Advertising (Ads/AdWords) is Not Online Marketing!

Online marketing is a complex system Those who read my blog regularly, or have been to my conferences, talks, or university lectures know that I’ve been saying it since 2007 that online marketing is a complex system, where success can only be...
The world of online marketers sure changes quickly – they come and go. Nowadays, an increasing number of people think that by knowing a few online marketing techniques, (e.g. how to use Google Ads), they’re instantly online marketing consultants. They try

2019/09/28 - Máté Balázs, online marketing tanácsadó

The Next Global Economic Crisis is here – Here’s How to Prepare for It as a Marketer

The world of online marketers sure changes quickly – they come and go. Nowadays, an increasing number of people think that by knowing a few online marketing techniques, (e.g. how to use Google Ads), they’re instantly online marketing consultants....
USP az online B2B marketingben: miért és hogyan alkalmazd

2019/07/15 - Máté Balázs, online marketing tanácsadó

USP az online B2B marketingben: miért és hogyan alkalmazd?

A B2B online marketing egyik legfontosabb eleme a megfelelő USP meghatározása és használata. Példákon keresztül mutatjuk, hogyan találd meg és alkalmazd.
Online Marketing Misconceptions in 2019

2019/05/13 - Máté Balázs, online marketing tanácsadó

Online Marketing Misconceptions in 2019

Interview with Balázs Máté, chief consultant of online marketing agency Marketing Professzorok in a Hungarian marketing newspaper MediaPiac, June 2019.
When even the online marketer can’t believe the results – A case study

2019/03/02 - Máté Balázs, online marketing counselor

When even the online marketer can’t believe the results – A case study

Today, I’d like to share with you an exemplary case of surprising orders from surprising places – something even us marketing experts never would have expected. Let’s see the results and what lead to them!  
Why SEO is an essential part of any marketing communication strategy

2019/01/18 - Máté Balázs, online marketing counselor

Why SEO is an essential part of any marketing communication strategy

In this article, we are going to use Google Analytics data to demonstrate why SEO is the most important tool in online marketing, and how much better it is than social media and paid Google advertisements.
Online marketing

Online marketing consultant since 1998

After graduating from my diplomas, I could not decide whether to stay on the scientific career or place my interest in marketing on a business basis. So let's both co-exist, I thought, and started writing it for a doctorate in marketing, I taught at university, while I founded the Marketing Professors BTL Communication Agency. In the past, I played a role in the marketing communication of more than 500 SMEs and dozens of large companies. I did not provide the research, and with my team we have built a marketing communication strategy that can be effectively and cost-effectively implemented in virtually all industries through search engine optimization (SEO), social media marketing and content marketing (publishing). If you've got to know that Ti also needs such an effective marketing communication strategy, ask our offer if you do not already feel the overwhelming power of the Internet, read our articles, but I know your time is coming.

Online marketing consultant since 1998

Online Marketing Advice - What Does It Mean To Do This Business?

Online marketing is not the same as offline marketing. Reaction’s times, reactions, and tools are quite different. Whether it is a small business or a number of brands in a pharmaceutical company, the proven sales and marketing experience can not be adapted to the online world. A company introduction or even a well-written marketing text is not enough. We not only write about potential buyers on the Internet, but also the search engines and the habits of Internet users. But if we hit them, we get a yarn that brings us commercials that are free or not, so many people get what we can not hope for using traditional tools. What should I do for this? Search engine optimization? Community Media Marketing? Content Marketing? A creative idea and a lot of experience, and above all, well-developed marketing strategy!

Online PR and Publishing

In addition to online marketing, Publishing and online PR are part of a complex marketing strategy. By working with pharmaceutical factories, I learned what to do if we are not only have to defeat, denigrate hardcore and capital-intensive competition but also fight against authorities and the media. I've taken part in many projects in which we were not even allowed to say what we want to sell, but we were expect to present concrete sales figures at the headquarters of the multinational corporation as a result of online PR or publishing. It can not be mistaken because all eyes of competition and the media are on us, and we can expect millions of penalties for the slightest breakthrough. Still, records have been decided on sales growth figures!

Online marketing lectures, education and research

I teach not only student training, but also theoretical research as an instructor at the Szent István University Marketing Institute of Gödöllő. My doctoral (PHD) work is also about online marketing. During the day-to-day practice of the university research work and & nbsp; Marketing Professors Ltd., I can gain experience that few people today in Hungary. The combination of theoretical university research and the merciless challenges of business life, supported by cutting-edge EU sources, is an effective and competitive knowledge. I try to convey them not only to my students but also to my colleagues at international marketing conferences, but also to my clients in everyday practice. Search Engine Optimization, Facebook Marketing, AdWords Campaigns, LinkedIn, and I could classify the corporate courses I've held in recent years, placed in companies.

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